Components of a Successful Sale.
Home Prep - Preparing to get your home on the market often involves the time-consuming work of decluttering, depersonalizing, sourcing contractors for bids, determining scope of work and design, and, ultimately managing the work itself. Don’t worry - we’ve got you covered!
Marketing - In today’s real estate market, a successful sale is rarely the result of advertising. Today’s homebuyers aren’t finding homes from print ads or an open house sign - they are diligently searching for their home online. For this reason, we focus on creating a compelling online presence for your property. This includes compelling photography and video, a custom webpage for your property, and utilization of email campaigns and social media to help promote it.
Contract Negotiations - After all of the preparation and marketing of your home, now it’s time for the reward - receiving an offer! We will work with you to explain all of the terms and negotiate the best deal on your behalf. We manage contract contingencies and keep you updated throughout the process through settlement.
Settlement and Beyond - Our group has developed a system of overseeing the settlement process and keeping you updated with paperwork or action items. We help manage this process so you can focus on the many other responsibilities that come with moving out of your home. After settlement we follow-up to ensure your move-in experience is easy and provide resources to our new homebuyers if any need arises.
Market Research - we do our homework to help you see a full picture of all the factors that affect your listing price
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Maximize Value - during the home preparation process, we help you understand where to invest to add value to your sale. This includes staging or cosmetic items and physical improvements.
Strategy - Pricing a home should be a decision that the seller and agent make together. We work together with you to understand all of the factors that go into pricing so we cna make an informed decision together.
JEWELER BURTON GROUP
of Compass
Maximize Demand For Your Most Valuable Asset
Just like many companies test products with a smaller audience before launch, listing your home as a Compass Private Exclusive allows you to test price, gain critical insights, generate early demand, and extend your marketing runway – all before going public.
Maximize Demand For Your Most Valuable Asset
Compass Private Exclusives are properties that are only accessible to Compass agents and their serious buyers. This means you can get a head start marketing your home, without accumulating any public days on market or price drops that could negatively impact its value.
When you work with a Compass agent, listing as a Private Exclusive is the first stage of our 3-Phased Marketing Strategy designed to maximize demand and fine-tune your positioning for the best possible sale outcome.
The Benefits of Pre-Marketing Your Home as a Compass Private Exclusive
Soft-Launch to an Exclusive Audience
Make your listing available to a network of thousands of top agents and their millions of clients.
Showcase Before Being Market-Ready
Pre-market your home to buyers before investing time or effort into preparing it for the public.
Generate Early Demand
Create early buyer anticipation and interest without accumulating days on market or damaging public price drops.
Generate Early Demand
Create early buyer anticipation and interest without accumulating days on market or damaging public price drops.
Test Your Price & Gain Insights
Know how buyers are engaging with your listing. These insights, available only before your home goes live on other sites, help you make adjustments to your pricing
Attract Competitive Offers
You can get competitive offers from buyers who are willing to pay a premium for certainty and reduced stress.
Maintain Your Privacy
Your privacy is valuable. Photos and floorplans of your home are only visible to Compass agents and their serious clients.
Did you know?
You can improve your home for sale with no upfront cost to you!
See Below
Aaron represented us for both the sale of our existing house and the purchase of our new house. He was great to work with on each transaction, and made what is a highly stressful experience much easier. Would definitely use Aaron as an agent again (though hopefully not any time soon).
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-Avi Lerner and Kara Blond